MST Golf opens first Surabaya store on June 12
MST Golf Group Bhd opened its first Surabaya outlet on June 12, 2026, bringing its Indonesian store count to nine.
Source: Mst Golf Group Berhad · August 6, 2026 at 9:39 AM · AI-assisted report
Single-sourceJAKARTA, 6 AUGUST 2026 —
KUALA LUMPUR, June 16 – MST Golf Group Bhd has opened its first store in Surabaya, Indonesia, marking the ninth outlet for the premium golf retailer in the country. The MST Golf Super Store Ciputra World Surabaya was launched on June 12, 2026, as part of the group’s expansion beyond the Greater Jakarta region.
Market Impact
The new 737-square-meter store, located in Ciputra World Surabaya—one of East Java’s largest premium shopping destinations—offers a wide range of golf equipment from 59 global brands, including TaylorMade, Honma, Puma, and Nike. It also features a dedicated Club Fitting service, supported by professional fitters from MST Golf Fitting Centres, to help customers customize their equipment.
Djohan Sutanto, CEO of Erajaya Active Lifestyle (ERAL), the operator of MST Golf, said the Surabaya store aligns with the company’s strategy to bring premium golf retail experiences to major Indonesian cities. “Surabaya is a key economic hub with a growing golf community and rising demand for high-quality products,” he said. The new outlet aims to serve as a one-stop destination for golf enthusiasts, offering equipment, apparel, and professional fitting services.
Surabaya was chosen for expansion due to its strong market potential, supported by economic growth, an active golf community, and its role as a major business and trade center. The store’s opening is expected to meet increasing demand for accessible world-class golf products and services in the region.
MST Golf Indonesia currently carries over 59 global golf brands, providing a full range of products from clubs and apparel to footwear and accessories. The Surabaya store’s launch is part of a broader expansion plan to strengthen MST Golf’s presence in high-potential Indonesian cities.
The move follows MST Golf’s ongoing efforts to support the growth of Indonesia’s golf industry by offering products, services, and retail experiences tailored to local consumers. Further expansion details were not yet available.
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