Malaysia launches CEDM
Malaysia has launched the Creative Economy Data Model (CEDM) to drive policymaking and growth in its creative economy, according to the Intellectual Property Corporation of Malaysia (MyIPO).
Source: mediaselangor.com · July 23, 2026 at 5:41 PM · AI-assisted report
Single-sourceKUALA LUMPUR, 24 JULY 2026 —
KUALA LUMPUR, July 23 — Malaysia has launched the Creative Economy Data Model (CEDM) to enhance policymaking and accelerate growth in its creative economy, the Intellectual Property Corporation of Malaysia (MyIPO) announced on Wednesday.
Market Impact
The initiative, developed in collaboration with the World Intellectual Property Organisation (WIPO), was unveiled during the National Forum on the Launch of CEDM. MyIPO director-general Yusnieza Syarmila Yusoff said the model aims to provide a more comprehensive and systematic measurement of the sector’s economic impact, addressing the evolving dynamics of the creative economy amid digital transformation, new business models, and technological advancements such as artificial intelligence (AI).
“This collaborative initiative is expected to strengthen Malaysia’s position as a nation that harnesses intellectual property, creativity, and innovation as key drivers of sustainable economic growth,” she said in a statement.
The 2024 Cultural and Creative Satellite Account, published by the Statistics Department (DOSM), highlighted the sector’s significance, showing that the creative economy contributed 6.8% to Malaysia’s gross domestic product (GDP) in 2024, equivalent to approximately RM130.7 billion, while supporting over 760,000 jobs.
“These figures demonstrate that the creative economy has become one of the country’s strategic sectors, playing an increasingly significant role in driving national economic growth,” Yusnieza said.
The CEDM builds on a long-standing partnership between MyIPO and WIPO, which began with the Malaysian Copyright-Based Industries Study in 2008—the country’s first benchmark for measuring the contribution of copyright-based industries to the national economy. The initiative also aligns with the MyIPO NextGen Strategic Plan, which prioritises innovation-driven economic development, intellectual property commercialisation, and enhancing the competitiveness of the creative industry.
The launch event drew participation from representatives across ministries, government agencies, creative industry stakeholders, academia, and international organisations, who discussed strategies to strengthen Malaysia’s creative ecosystem.
The creative economy’s growing contribution to Malaysia’s GDP underscores its strategic importance, with policymakers now equipped with a structured data model to guide future development. The CEDM’s integration of AI and digital trends positions Malaysia to better capture emerging opportunities in the sector, though long-term impacts will depend on effective execution and industry adoption.
The initiative reflects Malaysia’s broader push to leverage intellectual property and innovation as catalysts for economic resilience, aligning with global best practices in creative economy governance.
Related: Creative Economy Development Ministry (CEDM)