AIM25: Legendary stars and new talents light up red carpet
The 25th Anugerah Industri Muzik (AIM25) red carpet event in Kuching on September 26 showcased a convergence of legendary figures and emerging talents within the Malaysian music industry, marking the prelude to the…
Source: Saluran 122 · September 26, 2026 at 2:32 PM · AI-assisted report
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KUCHING, 26 SEPTEMBER 2026 —
The 25th Anugerah Industri Muzik (AIM25) red carpet event in Kuching on September 26 showcased a convergence of legendary figures and emerging talents within the Malaysian music industry, marking the prelude to the prestigious awards ceremony.
Market Impact
The event highlighted the diversity of the local music landscape, bringing together established names and new voices on a single stage to celebrate the sector’s ongoing development.
Datuk Seri Siti Nurhaliza, recognized as the Biduanita Negara, drew significant attention with her elegant appearance, adding prominence to the occasion. She was joined by legendary singer Noraniza Idris, who remains a key figure in the local music scene, and Aisha Retno, representing the new generation of musical talent. The presence of these artists underscored the intergenerational nature of the event, which aims to honor contributions from various eras of the industry.
Additional attendees included rapper and singer SonaOne, as well as singer and composer Ikhwan Fatana, both of whom contributed to the vibrant atmosphere of the red carpet. The gathering served not only as a platform for celebrity fashion but also as a meeting space for industry professionals from diverse backgrounds before the main awards night. This interaction facilitated connections among artists, composers, producers, and other stakeholders involved in the Malaysian music ecosystem.
Key industry leaders and officials were also present to support the event and the broader music sector. Ajai, the Chief Judge for AIM25, attended alongside Kushairi Abang, the Chief Executive Officer of Sarawak Media Group (SMG), and Mohamad Sardon Zainal, SMG’s Chief Media Officer. Rosmin Hashim, the Chairman of the Malaysian Recording Industry Association (RIM), also participated, reflecting the institutional backing for the ceremony.
The presence of these figures demonstrated broad support for the continuity and growth of the domestic music industry. The event emphasized the importance of recognizing artistic achievements and strengthening the local music ecosystem through such prestigious platforms. By uniting experienced veterans with fresh talent, AIM25 reinforces the collaborative spirit necessary for the sector’s sustained progress.
The awards ceremony itself serves as a critical occasion for honoring the contributions of music practitioners across different generations. It provides a formal recognition of the works and milestones achieved throughout the journey of the Malaysian music industry. The event concludes the red carpet festivities with the main awards night, where specific achievements in singing, composition, and production are celebrated, further solidifying the status of AIM25 as a cornerstone of the national cultural calendar.
Related: Sarawak Media Group · Malaysian Recording Industry Association · Datuk Seri Siti Nurhaliza · Kuching