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2026 Proton S70 Lite and Prime Variants Launched, Class-leading Sedan Now More Accessible from RM56,800

Proton has launched the S70 Lite and Prime variants, pricing the naturally aspirated sedan from RM56,800 on-the-road with a launch rebate. According to Paul Tan’s Automotive News, the new models serve as an indirect…

Source: PROTON - INSPIRING CONNECTIONS · Paul Tan's Automotive News · September 23, 2026 at 12:02 AM · AI-assisted report

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2026 Proton S70 Lite and Prime Variants Launched, Class-leading Sedan Now More Accessible from RM56,800
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Photo: WohinAuswandern via flickr (BY)

KUALA LUMPUR, 23 SEPTEMBER 2026 —

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Proton has launched the S70 Lite and Prime variants, pricing the naturally aspirated sedan from RM56,800 on-the-road with a launch rebate.

Market Impact

According to Paul Tan’s Automotive News, the new models serve as an indirect replacement for the soon-to-be-discontinued Persona, positioning the S70 as a more accessible entry point in Proton’s lineup.

The Lite variant retails at RM59,800 without insurance, while the Prime is priced at RM62,800. Through a RM3,000 launch rebate valid until December 31, the price drops to RM56,800 for the Lite and RM59,800 for the Prime. These figures include a five-year unlimited warranty and six free labour servicing sessions. The pricing places the Lite only RM7,000 above the Saga Premium, narrowing the gap between Proton’s entry-level and mid-range sedans.

The S70 1.5 i-GT Prime uses a naturally aspirated port-injected 1.5-litre four-cylinder engine, the BHE15-CFN, taken directly from the Saga. It produces 120 PS at 6,100 rpm and 150 Nm of torque between 4,000 and 5,000 rpm. This output is 61 PS and 140 Nm less than the turbocharged S70 models but 11 PS more than the outgoing Persona’s Campro VVT engine.

Proton distinguishes this model as the 1.5 i-GT to avoid confusion with the existing 1.5TD turbo variant.

Transmission changes accompany the engine swap. The seven-speed dual-clutch transmission used in turbo models has been replaced by a new continuously variable transmission. This unit differs from the Punch CVT in the Saga, featuring a torque converter for smoother low-speed acceleration. Proton stated the powertrain combination underwent over 5,400 hours of dynamometer testing and 412,000 km of local on-road testing to ensure durability and performance in Malaysian conditions.

Financial incentives extend beyond the cash rebate. Proton offers nine-year financing with interest rates starting at 2.35% per annum and RM2,000 in overtrade support. Insurance packages include special perils coverage, windscreen coverage, and passenger personal accident coverage up to RM15,000 per person. The policy also includes upgraded flood relief coverage of up to RM2,000, addressing a common concern for Malaysian car owners during monsoon season.

The new S70 variants slot into Proton’s pricing ladder between the Saga and the turbocharged S70 models. The Saga ranges from RM38,990 to RM49,990, while the turbo S70 starts at RM74,800 following the discontinuation of the base RM68,800 Executive variant. This structure allows Proton to capture buyers seeking a step up from the Saga without crossing into the higher price bracket of its turbocharged sedans and SUVs.

Interior and exterior details reflect the “smooth side” of the S70 family, per Proton’s marketing description. The Lite and Prime models omit the sound-insulating engine cover found in turbo variants, leaving the wiring and Lynk & Co-branded coil packs exposed. While this reduces material costs, it may affect perceived build quality for some customers. The design aims to balance practicality and comfort for everyday driving at an affordable price point.

Proton’s strategy with the S70 NA variants targets drivers who prioritise reliability and running costs over peak performance. The lower price point and comprehensive warranty package address key purchase considerations in the Malaysian compact sedan segment. As the Persona exits the market, the S70 Lite and Prime fill the void for buyers who previously considered it but wanted a newer platform and more modern features.

The launch strengthens Proton’s mid-market presence ahead of the year-end sales push.

Reporting based on PROTON - INSPIRING CONNECTIONS · Paul Tan's Automotive News. Figures and claims are subject to revision as the story develops. DomainFork publishes editorial context, not investment advice — see our editorial standards.

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